MyMues is an incredibly delicious muesli and granola that is made from all natural ingredients. It's a high end, luxury health food product, and we believe healthy shouldn’t mean boring and tasteless. Whilst being good for your body, these Australian granola is also rich, luscious and tastes a little bit naughty. MyMues is balancing innocence and purity with a naughty, indulgent side.
We have successfully crafted brand identity, packaging, ad illustrations, and website design that embodies its philosophy of being bold, fierce, unapologetic, risqué and sexy, without being too vulgar or controversial. The brand's image is both intriguing and tasteful, resonating with health-conscious consumers who seek excitement and luxury in their food choices.
